True Brands Spring Wholesale Catalog
A 275 page, perfect-bound catalog featuring every product that True® Fabrications sells. The catalog is divided up into categories such as Wine Accessories, Beer Accessories, etc. and took approximately 4 months to produce. Working closely with another designer and a creative manager, I was able to design a consistent layout that provided all the necessary information required for customer purchasing along with being visually appealing. Photography direction, collaboration with product managers and sales teams, and close collaboration with local printers were all part of completing the final catalog. View the complete catalog here.
Roles: Concepting, Art Direction, Production
Creative Director: Valerie Durak
Co-Designer: Kaitlan Hamby
All designs owned by True® Fabrications.